STOP WASTING TIME & MONEY ON STRATEGIES THAT DON'T WORK

Grow Your Business, Increase Profits & Reclaim Your Time with Expert Business Coaching & Digital Marketing Solutions.

You didn't start your business to get stuck in the weeds.

We disrupt hustle culture and help overwhelmed business owners reclaim their time, scale their profits, and get back to the dinner table where they belong.

We’ve been helping business owners break free from the grind since 2010. After combining forces in 2023, we launched The Laughlin Method—built on a simple but powerful mission: to help business owners step into the abundance that’s already waiting for them. Too many are trapped in a cycle of overwhelm, distractions, and hustle, missing out on the life they were meant to live. We help you reclaim your time, scale profitably, and get back to the dinner table—where real success begins and legacies are built.

Get to know Craig & Jess

We’re Craig and Jessica Laughlin, a husband-and-wife team dedicated to helping business owners escape the chaos, scale profitably, and reclaim their freedom. With over a decade of experience, we’ve worked with businesses of all sizes—guiding them through the challenges of growth, automation, and profitability.

Jessica is a Senior Technical Writer and PMP-certified expert in systems, strategy, and execution. Craig is a Profit Acceleration Certified Coach, Master Business Coach, and Warrior Trainer, specializing in marketing, automation, and business growth. Together, we created The Laughlin Method—a results-driven approach that helps business owners get out of the weeds, maximize profits, and finally build a business that works for them, not the other way around.

Work with us!

We're business strategists turned purpose-driven entrepreneurs and coaches.

The Profit Breakthrough:
Our Business Coaching Path

Struggling to grow while profits stay stuck? Business Owner Secrets helps you uncover hidden revenue, fix cash flow leaks, and scale without working longer hours—so your business finally serves you, not the other way around.

More Customer Activity:
Our Digital Marketing Path

Wasting money on marketing that doesn’t convert? We cut through the noise with data-driven digital marketing that attracts high-quality leads, boosts visibility, and turns clicks into customers—so your business grows, not just your ad spend.

The Profit CRM:
Our Sales & Marketing Software

Tired of leads slipping through the cracks? The Profit CRM automates follow-ups, tracks customers, and streamlines sales—so you never miss an opportunity and can focus on running your business, not chasing leads.

Business Coach Launchpad:
Our "Become A Coach" Path

Want to escape the grind and build real impact? Business Coach Launchpad gives you the tools, training, and proven system to start and scale a coaching business—without the guesswork or franchise fees.

Who we've worked with...

Meet Your Team

Craig Laughlin Jr

CEO | Co-Founder

Craig is an author, Profit Acceleration Coach, Master Business Coach, and certified Warrior Trainer, as well as the creator of the TruthWarrior Movement. He specializes in marketing, automation, and business strategy, helping business owners streamline operations, uncover hidden profits, and scale efficiently. A former victim of 'Hustle Culture', Craig's primary goal is provide the frameworks that get small business owners back to their families.

Jessica Laughlin

IMD | Co-Founder

Jessica is a Senior Technical Writer, PMP-certified professional, and digital marketing strategist with expertise in content creation, social media, event planning, and project management. She leads high-impact marketing campaigns, blending creativity with structure to help brands grow, engage their audiences, and turn visibility into real business results. Jessica is passionate about building systems that simplify marketing while maximizing impact.

Charles Lemon

Regional Director of Growth & Client Success

Charles is a skilled professional with extensive experience in eCommerce, branding, and digital marketing. Passionate about creating innovative solutions, Charles delivers exceptional results and drives success for our clients by building strong brands and optimizing sales strategies. With a deep understanding of storytelling as a key element for each individual brand, Charles ensures that every brand connects meaningfully with its audience, leaving a lasting impact.

Natalie LaVolpe

Creative Director, Storytelling & Engagement

Natalie is a freelance writer and former special education teacher. She is dedicated to healthy living through body and mind. She currently resides on Long Island, New York, with her husband, children, and dog.

Everet Almond

Creative Director, Audio & Sound Design

Everet Almond is a songwriter, musician and producer. He is a YouTube Audio Library contributor, has released 3 full length LP's, EP's and singles, and 4 volumes of royalty free music for creators.

Penelope "Penny" Laughlin

A "Good Girl"

Penny keeps everyone on their toes, excelling in hiking, herding, rock collecting, and window-watching. She still believes snacks are life. Loyal, adventurous, and always up for fun—she's a very good girl. 🐾

Free Resources For You

The Entrepreneur's Playbook

📈 40 essential strategies to dominate profitable growth. Master sales, marketing, and scaling with a step-by-step roadmap. Grab your free playbook today!

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Leads Unleashed

🚀 52 creative, battle-tested strategies to flood your business with leads. One idea per week—proven, powerful, and ready to implement. Get your copy now!